Kindness Crusaders is a storybook and animation franchise for children ages 4 to 8 built on a simple idea. 

Kindness is a superpower every child already has. It is the power to change someone’s whole day with one small act. 

Through the adventures of best friends Sam and Marcus, and the Acts of Kindness Challenges that follow every story, children learn to use their power in their own homes, schools and communities.

Official Kindness Crusader capes and helping hand wristbands transform young readers into Kindness Crusaders as they practice what the stories teach.

A child who discovers that power early keeps it for life.